South Park Mexican
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Decades: 90s, 00s
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Originating in the Southern rap mecca Houston, South Park Mexican (SPM) slowly built up his own personally run record label, Dope House Records, for years before eventually signing a distribution deal with Universal Records. With the promising deal in place, SPM stood on the verge of extending his reach outside of the South and becoming one of...
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Originating in the Southern rap mecca Houston, South Park Mexican (SPM) slowly built up his own personally run record label, Dope House Records, for years before eventually signing a distribution deal with Universal Records. With the promising deal in place, SPM stood on the verge of extending his reach outside of the South and becoming one of the first Mexican-American rappers to attain national success. He unfortunately never fulfilled his promise. First, his releases for Universal failed to top the charts during the early 2000s, and then he went to prison in June 2002 after a Houston jury convicted him of sexually assaulting a nine-year-old girl.
Before he became South Park Mexican, Carlos Coy spent years in the dope game. Born in Houston's predominantly Hispanic South Park neighborhood, Coy scored his first felony at the tender age of ten and continued on a path of crime, eventually getting involved with drugs by his teens. After several years of hustling on the streets, he finally got out of the dope game after a deal went bad. Around the same time, his daughter was born, causing him to re-examine his priorities. It was at this time in 1994 that Coy turned to a new hustle -- the rap game. Even though he had never really rapped much before in his life, he started his own record label and began honing his rhymes. At first he did what he could, hustling tapes for five dollars a piece in his neighborhood, and by the late '90s, he was putting out his own CDs on his label. His two 1998 albums -- Hustle Town and Power Moves -- established him in the South as a up-and-coming rapper and his rigorous touring throughout Texas won even more fans.
Coy won a deal with Universal following releases in 1999 and 2000 -- 3rd Wish to Rock the World and The Purity Album, respectively -- and had his Time Is Money album on the streets by the end of 2000. The following year, he returned with his second album for Universal, Never Change. Though Universal heavily marketed the album, like it had done with Time Is Money, the results were similar -- no crossover. Big marketing budget or not, Coy's hardcore rapping proved to be too harsh for the masses. His 2002 release, Reveille Park, a collection of freestyles, proved no different, especially since Universal chose not to release it. Finally, Coy met his unfortunate fate on May 18th, when a Houston jury convicted him for aggravated sexual assault of a child; in June the same jury sentenced him to 45 years in prison. Coy testified that he did not assault the nine-year-old girl, who had spent the night at his house with his daughter. However, Coy did admit to having sex in 1993 with a 13-year-old girl who had a son, which didn't help his case with the jury. ~ Jason Birchmeier, All Music Guide
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Lighter Shade of Brown
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Decades: 90s
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Part of the early-'90s explosion of Latin rap, Lighter Shade of Brown (LSOB) was formed in Riverside, CA, in 1990, when the teenage ODM (One Dope Mexican, born Robert Gutierrez) was introduced to DTTX (Don't Try to Xerox, born Bobby Ramirez). The duo began cutting demos and secured a record deal within the year; they debuted with 1990's Brown...
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Part of the early-'90s explosion of Latin rap, Lighter Shade of Brown (LSOB) was formed in Riverside, CA, in 1990, when the teenage ODM (One Dope Mexican, born Robert Gutierrez) was introduced to DTTX (Don't Try to Xerox, born Bobby Ramirez). The duo began cutting demos and secured a record deal within the year; they debuted with 1990's Brown and Proud for Quality Records hip-hop subsidiary Pump. Though they didn't break out on the level of Cypress Hill, the group garnered some positive reviews and established themselves as one of the better Latin rap outfits around. The follow-up, Hip Hop Locos, was released in 1992, and helped LSOB land a major-label shot with Mercury, where they contributed to the soundtracks of the Latino-oriented films Mi Vida Loca and I Like It Like That. 1994's full-length Layin' in the Cut proved disappointing, however, and the disillusioned partners took a temporary break from the music business. They returned in 1997 on Oakland's much smaller Thump Records (in partnership with the Greenside label), issuing a self-titled album with guests including Rappin' 4-Tay and Tony! Toni! Toné!'s Dwayne Wiggins. Thump released a greatest hits' collection in 1999, and their fifth album, If You Could See Inside Me, followed, producing a minor hit single in "Sunny Day." In late 1999, Gutierrez became a radio DJ in the Los Angeles area. ~ Steve Huey, All Music Guide
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The Beatnuts
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Decades: 90s, 00s
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An underground Latino crew who moved from being strictly producers to make some action on the other side of the mixing board as well, the Beatnuts first hooked up in the late '80s, with Junkyard Ju-Ju (aka JuJu, born Jerry Tineo) and Psycho Les (born Lester Fernandez) being joined by Fashion (aka Kool Fashion, born Berntony Smalls). After...
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An underground Latino crew who moved from being strictly producers to make some action on the other side of the mixing board as well, the Beatnuts first hooked up in the late '80s, with Junkyard Ju-Ju (aka JuJu, born Jerry Tineo) and Psycho Les (born Lester Fernandez) being joined by Fashion (aka Kool Fashion, born Berntony Smalls). After working with the Jungle Brothers, the trio connected with Monie Love on a production job for "Pups Lickin Bone" from her 1990 debut album, Down to Earth. They also worked on remixes for Cypress Hill, Naughty by Nature, da Lench Mob, and Prime Minister Pete Nice, earning their own contract with Combat Records for the 1993 mini-LP Intoxicated Demons. The album's release was held up when Kool Fashion was arrested and jailed for six months on a drug conviction, but the Beatnuts released a self-titled album the following year, on Violator/Relativity. After a hiatus verging on three years, Fashion became a Muslim and left the Beatnuts, releasing his debut solo album, God Connections, with production help from his old bandmates. JuJu and Psycho Les finally returned to release the Beatnuts' third album, Stone Crazy, in 1997. Musical Massacre followed two years later. Take It or Squeeze It, issued in spring 2001, captured the Beatnuts' danceable funk as well as collaborations with Method Man and Fat Man Scoop. The next year, The Originators brought back Al Tariq (that is, Kool Fashion) and delivered another round of bionic beats. ~ John Bush, All Music Guide
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Cypress Hill
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Decades: 90s, 00s
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Cypress Hill were notable for being the first Latino hip-hop superstars, but they became notorious for their endorsement of marijuana, which actually isn't a trivial thing. Not only did the group campaign for its legalization, but their slow, rolling bass-and-drum loops pioneered a new, stoned funk that became extraordinary influential in '90s...
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Cypress Hill were notable for being the first Latino hip-hop superstars, but they became notorious for their endorsement of marijuana, which actually isn't a trivial thing. Not only did the group campaign for its legalization, but their slow, rolling bass-and-drum loops pioneered a new, stoned funk that became extraordinary influential in '90s hip-hop -- it could be heard in everything from Dr. Dre's G-funk to the chilly layers of English trip-hop. DJ Muggs crafted the sound, and B Real, with his pinched, nasal voice, was responsible for the rhetoric that made them famous. The propot position became a little ridiculous over time, but there was no denying that the actual music had a strange, eerie power, particularly on the band's first two albums. Although B Real remained an effective lyricist and Muggs' musical skills did not diminish, the group's third album, Temples of Boom, was perceived by many critics as self-parodic, and the group appeared to disintegrate shortly afterward, though Muggs and B Real regrouped toward the end of the '90s to issue more material.
DVX, the original incarnation of Cypress Hill, formed in 1986 when Cuban-born brothers Sen Dog (born Senen Reyes, November 20, 1965) and Mellow Man Ace hooked up with fellow Los Angeles residents Muggs (born Lawrence Muggerud, January 28, 1968) and B Real (born Louis Freese, June 2, 1970). The group began pioneering a fusion of Latin and hip-hop slang, developing their own style by the time Mellow Man Ace left the group in 1988. Renaming themselves Cypress Hill after a local street, the group continued to perform around L.A., eventually signing with Ruffhouse/Columbia in 1991.
With its stoned beats, B Real's exaggerated nasal whine, and cartoonish violence, the group's eponymous debut became a sensation in early 1992, several months after its initial release. The singles "How I Could Just Kill a Man" and "The Phuncky Feel One" became underground hits, and the group's public promarijuana stance earned them many fans among the alternative rock community. Cypress Hill followed the album with Black Sunday in the summer of 1993, and while it sounded remarkably similar to the debut, it nevertheless became a hit, entering the album charts at number one and spawning the crossover hit "Insane in the Brain." With Black Sunday, Cypress Hill's audience became predominantly white, collegiate suburbanites, which caused them to lose some support in the hip-hop community. The group didn't help matters much in 1995, when they added a new member, drummer Bobo, and toured with the fifth Lollapalooza prior to the release of their third album, Temples of Boom. A darker, gloomier affair than their first two records, Temples of Boom was greeted with mixed reviews upon its fall 1995 release, and while it initially sold well, it failed to generate a genuine hit single. However, it did perform better on the R&B charts than it did on the pop charts.
Instead of capitalizing on their regained hip-hop credibility, Cypress Hill slowly fell apart. Sen Dog left in early 1996 and Muggs spent most of the year working on his solo album. Muggs Presents the Soul Assassins was released to overwhelmingly positive reviews in early 1997, leaving Cypress Hill's future in much doubt until the release of IV in 1998. Sen Dog had come back for the record. He had left because he felt he did not get enough mic time, but after a few years with a rock band he was more than happy to return. Two years later, the group released the double-disc set Skull & Bones, which featured a disc of hip-hop and a disc of their more rock-inspired material. Appropriately, the album also included rock and rap versions of the single "Superstar," bringing Cypress Hill's quest for credibility and crossover hits full circle. The ensuing videos for both versions featured many famous rap and rock musicians talking about their profession, and the song was a smash on MTV because of it. In the winter of 2001, the group came back with Stoned Raiders, another album to heavily incorporate rock music. Three years later, the band issued Till Death Do Us Part, which incorporated several styles of Jamaican music. ~ Stephen Thomas Erlewine, All Music Guide
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Tha Mexakinz
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Decades: 90s
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Latin rap duo tha Mexakinz were formed in Long Beach, CA, by MCs I-Man and Sinful. Their fluid bilingual rhymes on such albums as 1994's Zig Zag and 1996's Tha Mexakinz garnered them an underground following among both hip-hop and alternative rock fans. 1998's Crossing All Borders began to reflect the influence of the latter genre while...
Latin rap duo tha Mexakinz were formed in Long Beach, CA, by MCs I-Man and Sinful. Their fluid bilingual rhymes on such albums as 1994's Zig Zag and 1996's Tha Mexakinz garnered them an underground following among both hip-hop and alternative rock fans. 1998's Crossing All Borders began to reflect the influence of the latter genre while remaining grounded in the former. ~ Steve Huey, All Music Guide
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