Tone-Loc
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Decades: 80s, 90s, 00s
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Tone-Loc (born Anthony Smith) soared from obscurity into pop stardom in 1989 when his hoarse voice and unmistakable delivery made the song "Wild Thing" (using a sample from Van Halen's "Jamie's Cryin'") a massive hit. The song was co-written by Marvin Young, better known as Young MC, as was the second single smash, "Funky Cold Medina." The album...
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Tone-Loc (born Anthony Smith) soared from obscurity into pop stardom in 1989 when his hoarse voice and unmistakable delivery made the song "Wild Thing" (using a sample from Van Halen's "Jamie's Cryin'") a massive hit. The song was co-written by Marvin Young, better known as Young MC, as was the second single smash, "Funky Cold Medina." The album Loc-ed After Dark became the second rap release ever to top the pop charts. Tone-Loc expanded his horizons into acting in 1992 and 1993, appearing a few times on the Fox sitcom Roc. He was also in the films Posse and Ace Ventura: Pet Detective, and in 1991 returned to recording with Cool Hand Loc. ~ Ron Wynn, All Music Guide
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Kris Kross
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Decades: 90s, 00s
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Thirteen-year-old rappers Chris "Daddy Mack" Smith and Chris "Mack Daddy" Kelly became the pop sensations of 1992 as Kris Kross. The two were discovered at an Atlanta mall in 1991 by then-19-year-old producer Jermaine Dupri, who took them under his wing and came up with the gimmick of having the duo wear all of their clothing backwards, lending...
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Thirteen-year-old rappers Chris "Daddy Mack" Smith and Chris "Mack Daddy" Kelly became the pop sensations of 1992 as Kris Kross. The two were discovered at an Atlanta mall in 1991 by then-19-year-old producer Jermaine Dupri, who took them under his wing and came up with the gimmick of having the duo wear all of their clothing backwards, lending more significance to their name. Thanks in part to savvy marketing, "Jump," which sampled the Jackson 5's "I Want You Back," became the fastest-selling single in 15 years, staying at number one for eight weeks on the Billboard charts and pushing the sales of their debut album, Totally Krossed Out, past four million. Another gold single followed in "Warm It Up," and Kris Kross toured Europe with Michael Jackson and appeared on innumerable teen-oriented TV shows.
By the time of their follow-up album, 1993's Da Bomb, the boys had hit puberty, and their voices were noticeably deeper; they tried to affect a tougher, more hardcore sound and image, with less success. "Alright" was their third single to go gold or better, but Da Bomb failed to even go platinum by the end of the year. Kris Kross took some time off and returned in 1996 with Young, Rich and Dangerous, which featured the gold-selling rap ballad "Tonite's tha Night." ~ Steve Huey, All Music Guide
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MC Hammer
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Decades: 80s, 90s, 00s
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There had been hit rap singles and albums before him, but MC Hammer was the man who truly brought rap music to a mass pop audience. Armed with a flamboyant wardrobe (particularly his trademark baggy parachute pants) and a raft of sampled hooks lifted straight from their sources, Hammer's talents as a dancer and showman far exceeded his technique...
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There had been hit rap singles and albums before him, but MC Hammer was the man who truly brought rap music to a mass pop audience. Armed with a flamboyant wardrobe (particularly his trademark baggy parachute pants) and a raft of sampled hooks lifted straight from their sources, Hammer's talents as a dancer and showman far exceeded his technique as an MC. Still, he had an ear for catchy source material, and that helped his second album, Please Hammer Don't Hurt 'Em, become the best-selling rap album of all time. Even if he was never able to duplicate that level of success, and even if his street credibility was virtually non-existent, Hammer still broke down numerous doors for rap music in the mainstream, demonstrating that hip-hop had the potential for blockbuster success in the marketplace.
MC Hammer was born Stanley Kirk Burrell in Oakland, CA, on March 30, 1962. A member of a strongly religious family, he landed a job as a bat/ball boy for the Oakland Athletics baseball team, where he entertained fans by dancing during breaks in the game, and earned the nickname "Hammer" for his resemblance to all-time home run leader "Hammerin'" Hank Aaron. An aspiring ballplayer himself, he failed to catch on with a professional organization following high school, and enlisted in the Navy for three years. Long a fan of funk and soul, he became interested in hip-hop upon returning to civilian life, and began performing in local clubs; with the financial help of several Athletics players, he also started his own record label, Bust It, and recorded a couple of popular local singles. With ex-Con Funk Shun mastermind Felton Pilate producing, Hammer recorded an album titled Feel My Power in 1987. After impressing a Capitol Records executive with his already elaborate live show, he was signed to a multi-album deal, the first of which was a revamped version of Feel My Power retitled Let's Get It Started. Producing an R&B hit in "Turn This Mutha Out," Let's Get It Started went double platinum.
Still, nothing could have foreshadowed the phenomenon of Please Hammer Don't Hurt 'Em, the 1990-released follow-up. Its first single, "U Can't Touch This," blatantly copped most of its hooks from Rick James' funk classic "Super Freak," yet Hammer's added catch phrases (and young listeners' unfamiliarity with the original song) helped make it a smash. "U Can't Touch This" dominated radio and MTV during 1990 in a way few rap singles ever had, and won two Grammys (Best R&B Song, Best Solo Rap Performance); save for a quirk in its release format -- it was only available as a 12", which cut down on its sales -- it would easily have been the first rap single to top the Billboard pop chart. The next two singles, "Have You Seen Her" (a flat-out cover of the Chi-Lites' '70s soul ballad) and "Pray" (built on the keyboard hook from Prince's "When Doves Cry"), followed "U Can't Touch This" into the Top Ten, eventually pushing sales of Please Hammer Don't Hurt 'Em past the ten-million mark and making it the number one album of the year. Still, a backlash was growing against Hammer's frequent borrowing (some said theft) of classic hooks for his own hits; hip-hop purists also railed about his often simplistic, repetitive lyrics (indeed, "Pray" set a new record for the number of times its title was repeated during the song, at well over 100). The charges of rank commercialism weren't lessened by the merchandising machine that soon kicked in: endorsement deals, MC Hammer dolls, even a Saturday morning cartoon show.
Seeking to counteract the criticism, Hammer dropped the "MC" from his name and used more live instrumentation on his 1991 follow-up album, Too Legit to Quit. While it sold very well (over three-million copies) and produced a sizable hit in the title track, Hammer's stage show had become as lavish as his lifestyle; loaded with singers, dancers, and backup musicians, the supporting concert tour was too expensive for the album's sales to finance, and it was canceled partway through. Hammer scored his last big hit with "Addams Groove," the theme to the film version of The Addams Family, and then paused to reconsider his approach. In 1994, he returned with The Funky Headhunter, a harder-edged, more aggressive record that went gold, but failed to win him a new audience among hardcore hip-hop fans. On 1995's Inside Out, Hammer seemed unsure of whether he wanted to appeal to pop or rap audiences; the album flopped, and Hammer was let out of his contract. In 1996, Hammer filed for bankruptcy, his taste for luxury having gotten the better of his dwindling income; his mansion was sold at a fraction of its cost. The crisis prompted a religious reawakening, and he began to write new material with an emphasis on spirituality and family. The album Family Affair was slated for release on Hammer's own Oaktown 3.5.7. label, but plans were aborted at the last minute; only 1000 copies were pressed, and were never distributed nationally, save for limited Internet downloads. Several projects were rumored to be in the works, including another album (War Chest: Turn of the Century) and a soundtrack to the film Return to Glory: The Powerful Stirring of the Black Man, but none ever appeared. Finally, Hammer released a new album, the patriotic-themed Active Duty, through his own WorldHit label in late 2001. ~ Steve Huey, All Music Guide
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Salt-N-Pepa
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Decades: 80s, 90s
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By the late '80s, hip-hop was on its way to becoming a male-dominated art form, which is what made the emergence of Salt-n-Pepa so significant. As the first all-female rap crew (even their DJs were women) of importance, the group broke down a number of doors for women in hip-hop. They were also one of the first rap artists to cross over into the...
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By the late '80s, hip-hop was on its way to becoming a male-dominated art form, which is what made the emergence of Salt-n-Pepa so significant. As the first all-female rap crew (even their DJs were women) of importance, the group broke down a number of doors for women in hip-hop. They were also one of the first rap artists to cross over into the pop mainstream, laying the groundwork for the music's widespread acceptance in the early '90s. Salt-n-Pepa were more pop-oriented than many of their contemporaries, since their songs were primarily party and love anthems, driven by big beats and interlaced with vaguely pro-feminist lyrics that seemed more powerful when delivered by the charismatic and sexy trio. While songs like "Push It" and "Shake Your Thang" made the group appear to be a one-hit pop group during the late '80s, Salt-n-Pepa defied expectations and became one of the few hip-hop artists to develop a long-term career. Along with LL Cool J, the trio had major hits in both the '80s and '90s, and, if anything, they hit the height of their popularity in 1994, when "Shoop" and "Whatta Man" drove their third album, Very Necessary, into the Top Ten.
Cheryl "Salt" James and Sandy "Pepa" Denton were working at a Sears store in Queens, New York, when their co-worker, and Salt's boyfriend, Hurby "Luv Bug" Azor asked the duo to rap on a song he was producing for his audio production class at New York City's Center for Media Arts. The trio wrote an answer to Doug E. Fresh and Slick Rick's "The Show," entitling it "The Show Stopper." The song was released as a single under the name Super Nature in the summer of 1985, and it became an underground hit, peaking at number 46 on the national R&B charts. Based on its success, the duo, who were now named Salt-n-Pepa after a line in "The Show Stopper," signed with the national indie label Next Plateau. Azor, who had become their manager, produced their 1986 debut Hot, Cool & Vicious, which also featured DJ Pamela Green. He also took songwriting credit for the album, despite the duo's claims that they wrote many of its lyrics.
Three singles from Hot, Cool & Vicious -- "My Mike Sounds Nice," "Tramp," "Chick on the Side" -- became moderate hits in 1987 before Cameron Paul, a DJ at a San Francisco radio station, remixed "Push It," the B-side of "Tramp," and it became a local hit. "Push It" was soon released nationally and it became a massive hit, climbing to number 19 on the pop charts; the single became one of the first rap records to be nominated for a Grammy. Salt-n-Pepa jettisoned Greene and added rapper and DJ Spinderella (born Deidre "Dee Dee" Roper) before recording their second album, A Salt With a Deadly Pepa. Though the album featured the Top Ten R&B hit "Shake Your Thang," which was recorded with the go-go band E.U., it received mixed reviews and was only a minor hit.
The remix album A Blitz of Salt-n-Pepa Hits was released in 1989 as the group prepared their third album, Blacks' Magic. Upon its spring release, Blacks' Magic was greeted with strong reviews and sales. The album was embraced strongly by the hip-hop community, whose more strident members accused the band of trying too hard to crossover to the pop market. "Expression" spent eight weeks at the top of the rap charts and went gold before it was even cracked the pop charts, where it would later peak at 26. Another single from the album, "Let's Talk About Sex," became their biggest pop hit to date, climbing to number 13. They later re-recorded the song as a safe-sex rap, "Let's Talk About AIDS."
Before they recorded their fourth album, Salt-n-Pepa separated from Azor, who had already stopped seeing Salt several years ago. Signing with London/Polygram, the group released Very Necessary in 1993. The album was catchy and sexy without being a sellout, and the group's new, sophisticated sound quickly became a monster hit. "Shoop" reached number four on the pop charts, which led the album to the same position as well. "Whatta Man," a duet with the vocal group En Vogue, reached number three on both the pop and R&B charts in 1994. A final single from the album, "None of Your Business," was a lesser hit, but it won the Grammy for Best Rap Performance in 1995. Since the release of Very Necessary, Salt-n-Pepa have been quiet, spending some time on beginning acting careers. Both had already appeared in the 1993 comedy Who's the Man? ~ Stephen Thomas Erlewine, All Music Guide
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Sir Mix-A-Lot
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Decades: 80s, 90s, 00s
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Inextricably linked with his pop culture touchstone "Baby Got Back," Sir Mix-A-Lot parlayed a gonzo tribute to women with large buttocks into hip-hop immortality, even despite his failure to score another hit of its magnitude. But even before he struck crossover gold, Sir Mix-A-Lot was one of rap's great D.I.Y. success stories. Coming from a...
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Inextricably linked with his pop culture touchstone "Baby Got Back," Sir Mix-A-Lot parlayed a gonzo tribute to women with large buttocks into hip-hop immortality, even despite his failure to score another hit of its magnitude. But even before he struck crossover gold, Sir Mix-A-Lot was one of rap's great D.I.Y. success stories. Coming from a city -- Seattle -- with barely any hip-hop scene to speak of, Mix-A-Lot co-founded his own record label, promoted his music himself, produced all his own tracks, and essentially pulled himself up by the proverbial American bootstraps. Even before "Baby Got Back," Mix-A-Lot was a platinum-selling album artist with a strong following in the hip-hop community, known for bouncy, danceable, bass-heavy tracks indebted to old-school electro. However, it took signing with Rick Rubin's Def American label -- coupled with an exaggerated, parodic pimp image -- to carry him into the mainstream. Perceived as a one-hit novelty, he found it difficult to follow his breakout success, but kept on recording, and even toured as part of a rap-rock supergroup called Subset, a collaboration with the Presidents of the United States of America.
Sir Mix-A-Lot was born Anthony Ray in Seattle on August 12, 1963. An eclectic music fan but a rabid hip-hop devotee, he was already actively rapping in the early '80s, and co-founded the Nastymix record label in 1983 with his DJ, Nasty Nes, who also hosted Seattle's first hip-hop radio show. His first single was 1987's "Posse on Broadway," which referred to a street in Seattle, not New York; it became a local hit, and paved the way for his first LP, 1988's Swass, which also featured the popular novelty "Square Dance Rap," and a Run-D.M.C.-style cover of Black Sabbath's "Iron Man," with backing by Seattle thrashers Metal Church. The video for "Posse on Broadway" landed some airplay on MTV, and became Sir Mix-A-Lot's first national chart single in late 1988; that in turn pushed Swass into the Top 20 of the R&B album chart, and by 1989, it had sold over a million copies. Also in 1989, Mix-A-Lot released his follow up album Seminar, which produced three charting singles in "Beepers," "My Hooptie," and "I Got Game"; while none were significant crossover hits with pop or R&B audiences, all performed well on the rap singles chart, and helped Seminar become Mix-A-Lot's second straight platinum album.
Financial disputes with Nastymix resulted in a fierce court battle and ended Mix-A-Lot's association with the label. Fortunately, Def American head Rick Rubin stepped in to offer him a major-label contract. Mix-A-Lot had long had a knack for mimicking (and mocking) the pimps he'd watched while growing up in Seattle, and adopted their visual style with Rubin's encouragement. He debuted for Def American with 1992's Mack Daddy, whose first single, "One Time's Got No Case," was a critique of racial profiling by police. It went virtually unheard, but the follow-up, "Baby Got Back," became a pop phenomenon virtually from the moment MTV aired its provocative video (which was eventually consigned to evening-hours only).
Seldom does a comic novelty song spark such a fierce cultural debate: no matter how ridiculous it sounded, "Baby Got Back" touched on highly sensitive, hot-button issues of race and sex with a cheerful, good-natured crudeness that was guaranteed to offend more than a few. Was it a token of appreciation for women whose body types were rarely given positive cultural attention, or just another sexist objectification? Was it an indictment of narrow, white-dictated beauty standards that left many typical black women (and the black men who loved them) out in the cold, or did it simply build up one type of woman by denigrating another? Feminists picketed Sir Mix-A-Lot concerts all across the country that summer, but despite their efforts, record buyers sided with the rapper: "Baby Got Back" spent five weeks atop the pop charts, selling over two million copies; it also pushed Mack Daddy into the Top Ten, and went on to win a Grammy for Best Rap Solo Performance. Billboard magazine ranked it as the second biggest single of the year, behind only Boyz II Men's juggernaut "End of the Road."
With 1994's Chief Boot Knocka, Sir Mix-A-Lot tried to follow Mack Daddy -- and "Baby Got Back" in particular -- with a set of danceable party tunes that, like the strip-club anthem "Put 'Em on the Glass," often played up his obsession with the female form. Although it sold respectably among R&B audiences, the mainstream -- perhaps assuming they had already heard Mix-A-Lot's best shot -- virtually ignored it. Personnel shakeups at American Recordings preceded 1996's Return of the Bumpasaurus, ensuring that it ranked a very low promotional priority for the label. Mix-A-Lot dissolved his relationship with them, and spent several years off record -- partly for legal reasons, partly because of a simple frustration with the music industry in general.
During that time, he managed to hook up with the similarly frustrated members of the grunge/novelty band the Presidents of the United States of America. Mix-A-Lot had long been interested in rap-rock fusions -- in addition to his Metal Church collaboration, he'd also teamed up with Mudhoney on the Judgment Night soundtrack tune "Freak Momma" -- and started playing with PUSA in 1998. Eventually, they adopted the name Subset, and worked on some material in the studio; they also mounted a small-scale tour in 2000, but subsequently went their separate ways, partly owing to musical differences and partly to a lack of enthusiasm for the process of putting out a record. Some of their studio recordings were leaked over the Internet, but were never officially released. Solo again, Sir Mix-A-Lot signed with the small Artist Direct label and released his sixth album, Daddy's Home, in 2003; the lead single, "Big Johnson," was a satire of men who exaggerated their manhood, written at the behest of female fans who wanted equal treatment in Mix-A-Lot's sex rhymes. ~ Steve Huey, All Music Guide
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